Fred Perry - A History and Informative Look at Britain's Biggest Fashion Brand
Fred Perry clothing is one of fred perry outlet Great Britain's greatest contributions to the world. Started in the 1940's by three-time Wimbledon tennis tournament winner Mr. Fred Perry, over the past 60 years the brand has grown from its humble Fred Perry sportswear origins into a brand that is recognised and respected across the whole world.
Fred perry Outlet The clothing brand started when,Fred Perry towards Fred Perry Shirts the end of the 40's, Mr Perry was approached by an ex-Austrian football player called Tibby Wegner. Wegner had developed a business mind after leaving fred perry outlet profressional sports. He had fred perry sale developed a new type of sweatband, one that was much lighter and more flexible than all the others available at the time. Wegner wanted the new product to not only be endorsed by Fred Perry, but to carry his name. Mr. Perry accepted and the clothing brand was born.
Fred perry sale The new style of sweat band was a Fred perry sale massive success Fred Perry which was thanks in part to fred perry outlet a very clever marketing campaign. The Austrian Businessman and British Tennis Player duo had further plans to expand the range of products available,Fred perry sale but could not Fred Perry Shirts decide on a suitable logo. They both knew they wanted something that symbolised Fred's life, but it was a difficult choice.Fred Perry Mr. Perry was well known to the British public not only Fred Perry outlet for his tennis playing; but also his colourful love life (he had a string of high-profile relationships with many women, four of which he married),Fred perry Outlet he was part of the budding celebrity culture (glitterati was a popular term for fred perry sale this at the time) and was he beginning to be recognised all across the world, which is especially admirable as this was before the fred perry outlet time of gossip-focused media and mainstream television.
Fred perry sale Fred's idea for a fred perry sale logo was a pipe. He was a keen pipe smoker and felt this would make an ideal logo as it symbolises his personal life rather than his fred perry outlet professional one.Fred perry sale Tibby opposed this as he believed that it would be unpopular with Perry's growing number of female fans. Between them they rejected Fred Perry Shirts many more designs Fred perry sale until they finally settled on the Laurel Wreath. This logo has stayed with the brand to this day, and has become synonymous with British Heritage, find sportswear, polo fred perry shirts and, of course, Wimbledon fred perry outlet championship.
Fred perry sale The bridge between sportswear Fred perry sale and street designer clothing happened during the 60's and 70's. The Fred Perry polo shirts had a surprising cult following from the 'Mod' fred perry outlet culture of the time, who found it to be fred perry sale a perfect Fred perry Outlet shirt in which to go about their activities.Fred perry Outlet The polo shirts were made out of a very durable material, dealt with perspiration effectively and were aesthetically pleasing.Fred perry sale Retailers were soon receiving requests from customers to ask fred perry outlet Fred Perry to create polos with more colour Fred Perry Shirts on them (at this point, they only came in white), especially around the sleeve tips and collar.
Fred Perry In 2009, the fred perry sale clothing brand received a surge in its popularity and interest Fred Perry when they sponsored up-and-coming Scottish tennis player Andy Murray.Fred perry sale Many of fred perry outlet the nation's rock and pop stars Fred Perry Shirts were also seen proudly wearing the label, including Gwen Stefani and Blur.
Fred perry Outlet While the recent years' of Fred perry Outlet styles remain true in spirit to the traditional looks and feel that they have been known for for over 50 years, they are in no way opposed to experimenting with different Fred perry sale styles with collaborators. Many big fred perry sale designers have worked with Fred Perry on collaborations and have created some stunning contemporary takes on the usual styles. Raf Simons is a fine example of this.Fred perry sale In his collaborative Fred Perry Shirts work, he has re-imagined the conventional looks with a fred perry outlet different approach, such as by using metallic material for fred perry sale the polo shirts or creating slim fitting but wool-filled Harrington jackets.
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